Cuebiq provides privacy‑first location intelligence that lets brands, agencies, and researchers measure real‑world foot traffic and understand mobility patterns. Its footfall measurement tools quantify store visits and campaign impact at the location level, while Cuebiq Audiences enable precise advertising activation based on where people actually go, all delivered via a cloud‑based platform with API access.
Funding
$65.9M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Brands and agencies lack reliable, privacy‑compliant data on how people move in the physical world, making it difficult to measure offline foot traffic, attribute campaign impact, and target audiences based on real‑world behavior.
Solution
Cuebiq provides location intelligence built on ethically sourced, de‑identified mobility data. Its footfall measurement tools quantify store visits and campaign‑driven visits at the individual location level, while Cuebiq Audiences enable advertisers to activate and optimize media based on where people actually go. The data platform offers a cloud‑based environment for custom analysis, allowing businesses and researchers to combine location signals with other datasets, generate insights, and export results through APIs. All solutions operate under strict privacy standards, ensuring compliance and user trust while delivering actionable offline measurement and targeting capabilities.
Target Audience
Primary customers are marketers, media agencies, and brand managers seeking to measure offline campaign impact, as well as public‑sector researchers and academic institutions that require privacy‑safe mobility data for social‑impact studies.
Features
- Footfall measurement suite that tracks store visits, campaign lift, and regional comparisons with location‑level granularity
- Cuebiq Audiences for privacy‑first audience creation and activation across advertising platforms, based on real‑world movement patterns
- Cloud‑based Data Platform with built‑in tools for dataset selection, methodology design, and visualization of mobility insights
- API access to high‑quality, de‑identified location data for integration into custom analytics pipelines
- Benchmarking tools and industry reports that provide baseline footfall attribution metrics for performance comparison
- Differential privacy and ethical data sourcing practices that meet global compliance requirements