This startup provides marine collagen and keratin supplements in the form of powders and gummies that are designed to enhance skin elasticity and promote hair growth. Their clinically validated formulations increase collagen production, effectively reducing wrinkles and improving overall hair health.
Funding
$250K raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
As the body ages, collagen production declines, leading to visible signs of aging such as wrinkles, reduced skin elasticity, thinning hair, and weakened nails. Traditional skincare products often fail to address the root cause of these issues, offering only temporary surface-level improvements.
Solution
Crushed Tonic offers a range of ingestible collagen and keratin supplements designed to combat the effects of declining collagen production. Their products, available in various flavors and formulations, including marine and bovine collagen, work by providing the body with the essential amino acids needed to rebuild stronger cells, thereby improving skin hydration, elasticity, and firmness. The supplements are clinically tested to show a measurable decrease in the appearance of wrinkles and an increase in skin hydration. Crushed Tonic's collagen is sourced ethically and sustainably, with options that are halal, kosher, and tested for heavy metals, ensuring a pure and safe product.
Target Audience
The primary target audience includes individuals aged 25 and older who are looking to proactively address the signs of aging, improve skin health, strengthen hair and nails, and maintain overall wellness through collagen supplementation.
Features
- Utilizes hydrolyzed collagen peptides for enhanced bioavailability and absorption
- Offers both marine (tilapia) and bovine (grass-fed) collagen options to cater to different preferences and dietary needs
- Formulated with a Dalton size of less than 4,000 Da for marine collagen and 5,000 Dalton size for bovine collagen, optimizing absorption
- Available in a variety of flavors, including Matcha, Coffee, Strawberry Milk, and Banana Milk, providing a palatable and enjoyable supplement experience
- Includes sugar-free options sweetened with organic lucuma
- Some products contain additional ingredients like GABA, Lemon Balm, and Melatonin to promote relaxation, reduce stress, and improve sleep quality
- Products are tested by a third party and proven to increase skin firmness, hydration, and reduce wrinkles
- Ethically and sustainably sourced collagen
- Halal and Kosher certified
- Free of growth hormones, antibiotics, BSE, TSE, Ethylene Oxide, Additives, Irradiation, Nitrosamines, and Melamine