Crowdly
Crowdly is an all-in-one customer engagement platform that helps consumer brands activate their best customers for word-of-mouth marketing, customer-generated content, and loyalty program growth. The platform uses white-labeled Missions, deep segmentation, and FosterTrack™ AI-driven automation to deliver personalized engagement campaigns. Crowdly helped Swarovski achieve a 500% increase in event registrations and $1.4M in sales from a single event.
- Marketing Technology
- Software Only
- Artificial Intelligence
Funding
Funding not disclosed
Founders
Founder details are not available yet.
Product
Problem
Brands struggle to harness word-of-mouth and customer advocacy in a scalable, measurable way, often relying on manual outreach or generic marketing campaigns that fail to activate their most passionate customers. This makes it difficult to drive event registrations, loyalty program enrollment, and authentic content creation from the people most likely to influence others.
Solution
Crowdly provides an all-in-one customer engagement platform that builds an owned channel of a brand's best customers, enabling rapid research, customer-generated content, and authentic word-of-mouth marketing at scale. The platform features white-labeled, quick-to-launch "Missions" that drive shares, stories, and loyalty, distributed through direct-to-fan channels and a brand's own Hub. Deep segmentation and AI-driven event triggers through FosterTrack™ enable automatic personalization, delivering targeted missions to the right users at the right time. Brands can measure success and increase loyalty and purchases while spreading awareness to win new customers, with flexible service options from full managed services to self-service with strategic guidance.
Target Audience
Primary customers are consumer brands seeking to activate loyal customers for word-of-mouth marketing, customer-generated content, event registration, and loyalty program growth, such as luxury retailers and retail chains.
Features
- White-labeled, quick-to-launch Missions that drive engagement, shares, and stories from fans to their friends
- Deep segmentation capabilities that track individual relationships over time for targeted, personalized mission delivery
- FosterTrack™ AI-driven automation using event-triggered sequences for set-and-forget evergreen engagement
- Clinks paid audience targeting that reaches only people proven interested in receiving a brand's message and offers
- Opt-In Activation Pages and Event Registration best-practice templates for loyalty program pre-registrations and event RSVPs
- Direct-to-fan distribution channels plus a white-labeled Hub as an owned customer engagement channel