Creatr is a cloud‑based marketplace that enables digital media creators to upload assets and sell them through automated, legally binding royalty‑free licenses. The platform manages rights, instant payment processing, and compliance, providing perpetual usage rights to brands, agencies, and other licensees while disbursing 90 % of each fee to the creator. Creatr retains a 10 % service fee on every transaction.
Funding
Funding not disclosed
Founders
Product
Problem
Content creators often lack a streamlined way to protect their intellectual property, manage licensing agreements, and generate passive income from their media assets. Traditional licensing processes are fragmented, legally complex, and require manual negotiation, which diverts time away from creative work.
Solution
Creatr offers a cloud‑based marketplace that automates the end‑to‑end licensing workflow for digital media. Creators upload assets to the platform, select from predefined royalty‑free license types, and the system generates legally binding perpetual licenses that can be purchased instantly by brands, agencies, or individual users. The platform handles rights management, payment processing, and compliance monitoring, allowing creators to focus on production while earning a share of each transaction. Licensees receive immediate, royalty‑free usage rights, eliminating ongoing royalty calculations and simplifying budgeting. Creatr’s “worry‑free” licensing model ensures that once a one‑time fee is paid, the content can be used indefinitely for the agreed purpose. All transactions are secured, and creators retain 90 % of the license fee, with Creatr collecting a 10 % service fee.
Target Audience
The primary users are independent video producers, animators, photographers, and other digital media creators seeking to monetize their work, as well as brands, agencies, and content networks that need licensed media for commercial or editorial projects.
Features
- Four standardized license options (Personal, Commercial, Editorial, Public Domain Dedication) with clear usage permissions and perpetual validity
- Automated generation of legally binding, royalty‑free licenses delivered instantly to licensees via secure download links
- Integrated payment gateway that disburses 90 % of each license fee to creators in real time, while retaining a 10 % platform fee
- Rights‑management dashboard for creators to track asset performance, license sales, and revenue analytics
- License enforcement tools that enable creators to terminate misuse and request removal of infringing copies
- searchable global marketplace where brands, agencies, and networks can discover and purchase media assets by category (animation, photography, gaming, etc.)
- GDPR‑compliant data handling and end‑to‑end encryption for all user and transaction information