Navatej kumar
Founder
Crafter
Crafter provides AI-driven marketing automation tools, including conversational bots and revenue intelligence solutions, to enhance lead acquisition and customer engagement. By streamlining these processes, businesses can focus on creative tasks while increasing revenue and operational efficiency.
- Artificial Intelligence
- Data & Analytics
- Enterprise Software
- Software Only
Updated 7 months ago
Funding
Funding rounds are not available yet.
Founders
Product
Problem
Many businesses struggle to efficiently manage lead acquisition and customer engagement across multiple channels. Traditional methods often lack personalization and require significant manual effort, leading to missed opportunities and reduced operational efficiency.
Solution
Crafter offers an AI-powered marketing automation platform designed to streamline lead acquisition and enhance customer engagement. The platform's core offering, CraftChat, provides conversational chatbots for various channels, including websites, Instagram, Facebook Messenger, and LINE, enabling businesses to automate personalized interactions. By integrating with leading CRM systems, CraftChat facilitates data-driven nurturing and lead management, allowing marketing and sales teams to focus on strategic activities. The platform's no-code interface and pre-built templates simplify bot creation and deployment, while its analytics dashboard provides insights into user behavior and campaign performance.
Target Audience
Crafter primarily targets marketing and sales teams in businesses of all sizes seeking to automate lead generation, improve customer engagement, and streamline marketing operations across multiple digital channels.
Features
- No-code chatbot builder with a user-friendly folder-based interface for managing complex scenarios
- Multi-channel support for deploying chatbots on websites, Instagram, Facebook Messenger, and LINE
- Integration with CRM systems like Salesforce, Marketo, and Hubspot for personalized customer interactions
- Real-time analytics dashboard for tracking conversions and identifying optimal marketing channels
- Customizable templates for various use cases, including lead generation, customer support, and appointment scheduling
- Lead-scoring capabilities to identify and prioritize high-potential leads
- Automated calendar integration for appointment booking within chat conversations
- A/B testing functionality to optimize chatbot performance and messaging