CrabbyTV is a platform that lets creators launch branded channels that combine movies, TV series, music, audiobooks, live streams, AMAs, and community features in one place. It offers built‑in distribution (including TuneCore‑style music distribution to 50+ DSPs) and a revenue model that lets creators keep 97% of earnings through ads, tips, tickets, and subscriptions without a middleman.
Funding
Funding not disclosed
Founders
Product
Problem
Independent creators often must distribute their content across multiple fragmented platforms, each with its own format restrictions, limited monetization options, and high revenue‑share fees. This fragmentation makes it difficult to build a cohesive brand presence and to retain the majority of earnings from live streams, video, music, and audio content.
Solution
CrabbyTV provides a single streaming marketplace where creators can launch branded channels that host live shows, movies, music videos, audiobooks, and AMA sessions. The platform offers a TuneCore‑style distribution pipeline that automatically pushes music drops to over 50 digital service providers. Revenue from advertisements, tips, ticket sales, and subscriptions is pooled and paid out to creators, who keep 97% of the earnings in either digital assets or cash. Community tools enable creators to manage channel networks, sell tickets, and interact directly with fans without a middleman. The service also includes a creators marketplace for discovering and collaborating on new content formats.
Target Audience
Primary customers are independent musicians, filmmakers, podcasters, and other digital creators who want to consolidate their content and monetize it directly with fans. The platform also serves fan communities that follow these creator‑run channels.
Features
- Multi‑format channel support (live streams, on‑demand video, music, audiobooks, AMA) within a single branded page
- Integrated distribution of music releases to 50+ DSPs via a TuneCore‑style pipeline
- Built‑in monetization options: ad revenue share, tip system, ticketed events, and subscription tiers
- 97% payout model that credits earnings in both fiat cash and blockchain‑based digital assets
- Creator dashboard for channel network management, content scheduling, and performance analytics
- Community marketplace for creators to list services, collaborate, and launch network “barrels”