CoolerScreens offers an out‑of‑the‑box omnichannel retail media platform that lets consumer brands and agencies create, schedule, and deliver digital content to in‑store screens from a single dashboard. The system integrates with POS and display hardware to target shoppers using segmentation data, and provides real‑time analytics on impressions, dwell time, and sales impact, streamlining in‑store advertising and improving ROI.
Funding
$80M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Retail brands struggle to deliver consistent, data‑driven merchandising and advertising experiences across physical store locations, often relying on fragmented tools and manual processes that limit reach and measurement.
Solution
CoolerScreens provides a turnkey, omnichannel retail media platform that enables brands to create, schedule, and manage in‑store digital content from a single interface. The solution integrates with existing point‑of‑sale and display hardware to deliver targeted video, graphics, and promotions directly on store screens. Real‑time analytics capture impression counts, dwell time, and sales lift, allowing marketers to optimize campaigns on the fly. By unifying content management, distribution, and performance reporting, the platform streamlines execution and improves ROI for in‑store advertising.
Target Audience
Primary customers are consumer goods manufacturers, retail brands, and agencies that run in‑store advertising and need a scalable solution to manage digital signage across multiple retail locations.
Features
- Centralized dashboard for creating and scheduling multimedia campaigns across all store locations
- Automatic content delivery to compatible in‑store displays via cloud‑based distribution
- Audience segmentation using POS data and foot‑traffic analytics to target specific shopper groups
- Real‑time performance metrics including impressions, dwell time, and sales impact
- Integration APIs for POS, inventory, and ERP systems to synchronize promotions with inventory levels
- Template library with brand‑compliant creative assets for rapid campaign rollout