Consuma offers an AI-driven market intelligence platform that utilizes smart scrapers and autonomous agents to analyze billions of data points from diverse online sources, delivering actionable insights in under 30 minutes. This technology addresses the challenge of disparate data by providing precise, real-time research that enhances decision-making for marketers and product developers.
Funding
Funding not disclosed
Founders
Product
Problem
Traditional market research methods often involve fragmented data sources, leading to delays and inefficiencies in gathering actionable insights. The process of collecting, structuring, and analyzing data from diverse online sources can be time-consuming and resource-intensive. This makes it challenging for marketers and product developers to obtain precise, real-time research for effective decision-making.
Solution
Consuma offers an AI-driven market intelligence platform that addresses the challenge of disparate data by providing rapid analysis of billions of data points from diverse online sources. The platform utilizes smart scrapers and autonomous agents to gather and analyze data from social forums, marketplaces, news articles, and industry reports. Custom-built and fine-tuned Gen AI models then process this information to deliver structured, actionable insights in under 30 minutes. This enables brand managers and consumer insight managers to validate hypotheses, plan campaigns, and develop products with data-backed research.
Target Audience
The primary users are brand managers, consumer insight managers, marketers, and product developers who require rapid, accurate market research to inform their decision-making processes.
Features
- Smart scrapers that extract data from diverse online sources, including social forums, marketplaces, news articles, and industry reports.
- Autonomous agents that act like human researchers but with greater precision and speed.
- Fine-tuned Gen AI models trained on millions of campaigns, frameworks, and case studies.
- Rapid research capabilities, delivering insights in under 30 minutes.
- Intelligent targeting based on consumers' demographic traits, psychographic profiles, buying behaviors, and contextual attributes.
- Identification of customer segments based on online activity.
- Monitoring of micro-shifts in consumer behavior to spot emerging trends.