Consumers, brands, and other stakeholders in the food industry lack transparency regarding the origin, processing, and compliance of food products, hindering trust and informed decision-making. Existing systems often create data silos, making it difficult to access and standardize information across the entire supply chain. This lack of visibility increases the risk of recalls and makes it challenging to verify sustainability and ethical sourcing claims.

Connecting Food offers a Food Confidence Platform that leverages blockchain technology to provide end-to-end traceability and transparency throughout the food supply chain. The platform automatically generates digital twins of food products by reading data from existing systems and tracking transaction data on the blockchain. This allows stakeholders to access real-time data on food origins, processing steps, certifications, and compliance with product specifications. Consumers can scan QR codes on product labels to view validated data and engage with the product story, while businesses can use the platform to improve quality assurance, streamline audits, and mitigate recall risks.

Automated generation of digital twins from unstructured food data, creating a standardized, interoperable data format compatible with GS1 EPCIS

Real-time tracking of food products and ingredients across the supply chain, from farm to consumer

Blockchain-validated spec reports for enhanced trust and transparency

LiveAudit feature for continuous, automated compliance checks against configurable specifications

LiveScan functionality enabling consumers to access product history and details by scanning a QR code

CSR Analyzer tool for calculating and reporting on sustainability and ESG metrics

Food Twin Exchange, a marketplace for buying and selling access to food product data on the blockchain

Integration with existing systems and data sources for seamless data capture and minimal disruption

Connecting Food's platform is designed for farmers, primary producers, co-ops, aggregators, processors, manufacturers, brands, retailers, agribusiness consultants, and consumers seeking greater transparency and trust in the food supply chain.

Connecting Food utilizes a SaaS model with pricing based on factors such as product volume, number of QR codes scanned, or usage of specific modules like LiveAudit or CSR Analyzer. The Food Twin Exchange charges a percentage of transactions for buying and selling food data. The Food Twin Generator is offered for free to qualified organizations.