Showing Sport provides a comprehensive technology platform for community sport organisations, combining data management, digital marketing, and impact analytics. Their CSS Suite offers GDPR‑compliant contact management, drag‑and‑drop campaign creation, integrated surveys, and Power BI‑based reporting to help clubs plan, deliver, measure, and improve programs. The solution enables segmented, personalized outreach and evidence‑based growth insights for the sector.
Funding
Funding not disclosed
Founders
Product
Problem
Community sport organisations often struggle to collect, manage, and analyze participant data while also delivering targeted digital communications, making it difficult to demonstrate social impact and secure ongoing support.
Solution
Showing Sport offers the CSS Suite, an integrated platform that combines GDPR‑compliant contact management, no‑code audience building, automated campaign delivery, embedded Typeform surveys, and Power BI reporting. The suite enables organisations to create segmented digital marketing campaigns quickly, capture survey responses within the same workflow, and generate impact reports without manual data consolidation. By centralising data warehousing, master data management, and analytics, the platform helps users plan, execute, and evaluate programmes with measurable outcomes. The solution also includes a Campaign Assistant that provides best‑practice templates and insights to improve engagement and reporting efficiency.
Target Audience
Primary customers are charitable foundations, community trusts, and other non‑profit organisations that run local sport, health, and education programmes and need data‑driven marketing and impact reporting.
Features
- Auditable, GDPR‑compliant single‑customer view for contact management and master data governance
- Drag‑and‑drop Audience Builder linked to ESP automation for rapid, segmented campaign creation
- Integrated Typeform survey embedding with programme‑specific impact evaluation
- Pre‑built Power BI dashboards and templated reports for analytics, impact measurement, and stakeholder communication
- Campaign Assistant offering industry‑specific best‑practice templates and guidance
- Data integration and warehousing tools to consolidate multiple data sources into a unified repository