About Clozd

The startup develops analytics software that synthesizes win-loss data from various sources to provide actionable insights for product strategy and messaging. By identifying the underlying reasons for customer acquisition and loss, the software enhances sales performance and aligns stakeholder objectives.

```xml <problem> Companies often struggle to understand the real reasons behind their sales wins and losses, leading to flawed product strategies and misaligned messaging. This lack of insight hinders sales performance and prevents effective alignment across stakeholder objectives. </problem> <solution> Clozd provides a comprehensive win-loss analysis platform that synthesizes data from various sources, including CRM, call recordings, and direct buyer feedback, to deliver actionable insights. The platform automates the collection and analysis of buyer feedback through live interviews, flexible asynchronous interviews, and surveys. By identifying key decision drivers and competitive insights, Clozd helps companies understand their strengths and weaknesses, enabling them to improve win rates and reduce churn. The platform integrates with existing CRM and communication tools, ensuring seamless data flow and easy sharing of insights across the organization. </solution> <features> - Integrates with CRM systems to automatically import contact lists and opportunity data - Supports multiple feedback channels: live interviews, asynchronous "Flex Interviews," and automated surveys - Employs AI to identify key decision drivers, themes, and keywords from buyer feedback - Provides competitor analysis to understand win/loss rates against specific competitors - Offers customizable reports and dashboards with live, filterable data - Automates the process of sharing insights via Slack, Teams, CRM, and email - Includes features for content and keyword tagging to highlight feedback - Certified SOC 2 Type II and ISO 27001 compliant, ensuring data security </features> <target_audience> Clozd primarily serves sales, marketing, executive, and sales operations teams seeking to improve win rates, align strategies, and drive revenue growth through a deeper understanding of buyer behavior. </target_audience> ```

What does Clozd do?

Where is Clozd located?

Clozd is based in Lehi, United States.

When was Clozd founded?

Clozd was founded in 2017.

How much funding has Clozd raised?

Clozd has raised 55800000.

Location

Lehi, United States

Founded

2017

Funding

55800000

Employees

116 employees

Major Investors

Greycroft

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Clozd

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Executive Summary

clozd.com 5K+

Crunchbase

Founded 2017 – Lehi, United States

Funding

Estimated Funding

$50M+

Major Investors

Greycroft

Team (100+)

No team information available.

Company Description

Problem

Companies often struggle to understand the real reasons behind their sales wins and losses, leading to flawed product strategies and misaligned messaging. This lack of insight hinders sales performance and prevents effective alignment across stakeholder objectives.

Solution

Clozd provides a comprehensive win-loss analysis platform that synthesizes data from various sources, including CRM, call recordings, and direct buyer feedback, to deliver actionable insights. The platform automates the collection and analysis of buyer feedback through live interviews, flexible asynchronous interviews, and surveys. By identifying key decision drivers and competitive insights, Clozd helps companies understand their strengths and weaknesses, enabling them to improve win rates and reduce churn. The platform integrates with existing CRM and communication tools, ensuring seamless data flow and easy sharing of insights across the organization.

Features

Integrates with CRM systems to automatically import contact lists and opportunity data

Supports multiple feedback channels: live interviews, asynchronous "Flex Interviews," and automated surveys

Employs AI to identify key decision drivers, themes, and keywords from buyer feedback

Provides competitor analysis to understand win/loss rates against specific competitors

Offers customizable reports and dashboards with live, filterable data

Automates the process of sharing insights via Slack, Teams, CRM, and email

Includes features for content and keyword tagging to highlight feedback

Certified SOC 2 Type II and ISO 27001 compliant, ensuring data security

Target Audience

Clozd primarily serves sales, marketing, executive, and sales operations teams seeking to improve win rates, align strategies, and drive revenue growth through a deeper understanding of buyer behavior.