Founder/CEO · Co-Founder
CleverTap
CleverTap offers an all-in-one customer engagement platform that utilizes AI-driven analytics to create personalized experiences across customer lifecycles, enabling businesses to optimize retention and maximize customer lifetime value. The platform integrates data from various sources to provide real-time insights, allowing brands to tailor interactions and improve decision-making for enhanced customer loyalty.
- Advertising Technology
- Artificial Intelligence
- Data & Analytics
- Enterprise Software
- Software Only
Updated 5 months ago
Funding
Raised to date
$105MRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Funding rounds are not available yet.
Founders
Product
Problem
Many businesses struggle to unify customer data from disparate sources, leading to fragmented customer experiences and hindering effective engagement strategies. Without a comprehensive view of customer behavior, it's difficult to personalize interactions and optimize customer lifetime value.
Solution
CleverTap offers an all-in-one customer engagement platform that consolidates customer data and leverages AI-driven analytics to deliver personalized experiences across multiple channels. The platform enables businesses to ingest and analyze customer data from various sources, providing real-time insights into customer behavior and preferences. By understanding customer behavior, brands can tailor interactions, optimize engagement strategies, and improve decision-making, ultimately enhancing customer loyalty and maximizing customer lifetime value. CleverTap's AI capabilities provide insightful, empathetic, and prescriptive intelligence, empowering businesses to make smarter, faster decisions and create memorable, personal experiences.
Target Audience
CleverTap primarily targets marketing and product teams in e-commerce, subscription services, financial services, and gaming industries who are seeking to improve customer engagement and maximize customer lifetime value.
Features
- Unified customer data platform for ingesting and analyzing data from various sources
- AI-powered analytics for real-time insights into customer behavior and preferences
- Omnichannel campaign orchestration for building customer experiences across multiple channels including push notifications, email, WhatsApp, in-app messaging, web messaging, SMS and RCS
- Personalization engine for contextualizing customer experiences in real-time
- Experimentation and optimization tools for A/B testing and identifying winning engagement strategies
- Customer segmentation capabilities for targeting specific user groups with tailored messaging
- AI-driven features such as intelligent send-time optimization and personalized recommendations
- Pre-built solutions for e-commerce, subscriptions, financial services, and gaming industries