Clever Market is a mobile‑first marketplace that lets individuals and small sellers in Tunja post unlimited free listings and sell surplus, perishable, or second‑hand goods directly to local buyers. The app integrates secure Wompi payments and in‑house door‑to‑door logistics, offering same‑day delivery for perishables and up to two‑day delivery for other items, while optional story promotions and premium ad spaces provide extra visibility.
Funding
Funding not disclosed
Founders
Product
Problem
Consumers and small sellers in Tunja lack an easy, low‑cost digital channel to sell surplus, perishable, or second‑hand goods, leading to waste and missed income opportunities. Traditional e‑commerce platforms often charge listing fees or require complex setup, limiting participation from informal vendors and individuals.
Solution
Clever Market is a mobile‑first marketplace that combines social‑media style product posting with integrated payment and logistics. Users register, create unlimited free listings, and can boost visibility through a 36‑hour “stories” feature. The platform handles secure transactions via the Wompi payment gateway and offers door‑to‑door pickup and delivery within Tunja, with same‑day service for perishables. Sellers receive payment within 2–5 business days, and buyers benefit from a curated selection of discounted items. Optional premium advertising spaces provide additional exposure for businesses seeking higher visibility.
Target Audience
Primary users are individual sellers, small retailers, and farmers in Tunja who want to sell surplus or second‑hand goods, as well as buyers seeking affordable local products.
Features
- Unlimited free product listings available 24/7
- “Stories” section that highlights items for 36 hours to accelerate sales
- Integrated payment processing with Wompi (PSE, credit/debit cards, Nequi, cash up to COP 500 000)
- In‑house logistics: pickup from seller’s location and delivery to buyer, same‑day for perishables, up to two days for other items
- Commission model: 10 % on standard product sales, 20 % on story promotions
- Premium ad placements within the app for increased store visibility
- Mobile app support with real‑time order tracking and community assistance for new e‑commerce users