Cleat Street develops algorithms that assess the true probabilities of sporting event outcomes by applying financial market analysis techniques, enabling sports bettors to identify profitable trades. Since 2022, users of the Cleat Street platform have generated net trading returns of $4.2 million by leveraging these insights for smarter betting decisions.
Funding
Funding not disclosed

Founders
Product
Problem
Sports bettors often lack the analytical tools and expertise to accurately assess the probabilities of sporting event outcomes, leading to suboptimal betting decisions. Identifying profitable betting opportunities requires sophisticated analysis that goes beyond readily available market data.
Solution
Cleat Street provides a sports analytics platform that applies financial market analysis techniques to determine the true probabilities of sporting event outcomes. By comparing these probabilities with market pricing, the platform identifies potentially profitable betting opportunities. Cleat Street also offers educational modules and training to help users understand and leverage the platform's insights for smarter betting decisions.
Target Audience
The primary target audience is sports bettors seeking to improve their betting strategies through data-driven insights and advanced analytics.
Features
- Algorithms that assess the true probabilities of sporting event outcomes
- Identification of profitable trades by comparing market pricing with true probabilities
- Education modules and training to enhance users' betting knowledge
- Application of financial market analysis techniques to sports betting