Clean Origin is an online marketplace that sells lab‑grown and responsibly sourced natural diamonds set in recycled precious‑metal jewelry. By offering conflict‑free gems with full 4‑Cs certification at 20‑40% lower prices than mined stones, it provides ethically focused consumers a transparent, cost‑effective way to purchase engagement rings, necklaces, bracelets, and earrings.
Funding
$20M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Traditional mined diamonds often involve opaque supply chains, high environmental impact, and premium prices that limit access for ethically‑concerned consumers. Buyers seeking high‑quality jewelry must navigate limited in‑store selections, lengthy ordering processes, and uncertain provenance.
Solution
Clean Origin operates an online marketplace that offers both lab‑grown and responsibly sourced natural diamonds paired with recycled precious‑metal settings. By sourcing diamonds that are chemically identical to mined stones and certified by reputable labs (IGI, GCAL), the company provides conflict‑free gems at 20‑40 % lower cost. An extensive catalog of engagement rings, necklaces, bracelets, and earrings is displayed with detailed 4‑Cs specifications, allowing customers to compare and select pieces digitally. Orders are fulfilled from stock or made‑to‑order, shipped in unmarked, eco‑friendly packaging, and can be insured at checkout. Optional financing through Affirm and ID.me discounts further reduce upfront expense, while a dedicated customer‑care team assists with sizing, design, and post‑purchase support.
Target Audience
Primary customers are engaged couples and jewelry buyers who prioritize ethical sourcing, sustainability, and cost‑effectiveness, as well as gift shoppers seeking high‑quality, conflict‑free diamonds for special occasions.
Features
- Lab‑grown diamonds with identical optical, chemical, and physical properties to natural diamonds, graded by IGI or GCAL
- Conflict‑free natural diamonds sourced from traceable mines with full certification
- Settings crafted from recycled 14 k gold, platinum, or silver to minimize material waste
- Detailed online product pages showing carat, cut, color, clarity, and high‑resolution imagery
- Eco‑friendly, unmarked packaging with a reusable ring box and suspended diamond display
- Complimentary 2‑day FedEx shipping, signature confirmation, and optional hold‑for‑pickup
- Financing options via Affirm and $50–$150 ID.me discounts for eligible professionals
- Optional jewelry insurance through Zillion for loss, theft, or damage coverage