Cirineo is a social platform that connects donors with impoverished families and local businesses, ensuring 100% of donations reach beneficiaries by validating purchases through participating merchants. The platform addresses donor distrust regarding fund allocation by providing transparent transaction details and direct communication with recipients.
Funding
Funding not disclosed
Founders
Product
Problem
Many individuals are hesitant to donate to charitable causes due to a lack of transparency and a concern that their contributions may not directly benefit those in need. This distrust is particularly prevalent among younger generations, hindering overall philanthropic engagement.
Solution
Cirineo is a social platform designed to connect donors directly with families facing economic hardship, ensuring full transparency and maximizing the impact of each donation. Donors subscribe to a monthly plan, and 100% of their contribution is converted into a digital voucher for a specific family. These vouchers can be redeemed at participating local businesses for essential goods and services, including groceries, school supplies, and psychological support. Donors receive a detailed receipt outlining how the funds were spent, along with a message of gratitude from the recipient family, fostering a sense of connection and accountability.
Target Audience
Cirineo targets individuals, particularly younger adults, who are interested in charitable giving but seek greater transparency and direct impact from their donations, as well as local businesses looking to support their communities and attract socially conscious customers.
Features
- Monthly subscription plans with options to donate fixed amounts.
- Digital vouchers redeemable for essential goods and services at local businesses.
- Transparent transaction tracking with detailed receipts provided to donors.
- Direct communication from recipient families to donors, fostering a personal connection.
- Partnerships with established foundations to identify and vet beneficiary families.
- Focus on supporting local businesses by directing voucher spending within the community.
- Option to specify which city the donation should support.