Circulare is a certified digital platform that coordinates the reverse‑logistics of electronic waste across Brazil, linking manufacturers, importers, recyclers, and consumers in a single marketplace. It enables free home pick‑up or nearby drop‑off, tracks collections in real time, and automatically generates compliance reports and environmental certificates, helping stakeholders meet regulatory requirements while improving recycling rates.
Funding
Funding not disclosed
Founders
Product
Problem
Improper disposal of electronic waste leads to environmental contamination, data security risks, and non‑compliance with Brazil’s reverse‑logistics regulations. Consumers, businesses, and manufacturers often lack a coordinated, traceable system to collect, transport, and recycle electronic equipment safely and at scale.
Solution
Circulare offers a certified digital platform that integrates the entire lifecycle of electronic waste (REEE) across Brazil. The platform enables manufacturers and importers to initiate reverse‑logistics requests, matches them with the nearest qualified recyclers, and coordinates collection and transport. All transactions are tracked in real time, generating audit‑ready reports and environmental certificates that satisfy regulatory requirements. Consumers and corporations can request free home pick‑up for large items or locate nearby drop‑off points, ensuring convenient and responsible disposal. By providing a single, transparent marketplace, Circulare reduces logistical costs, improves recycling rates, and supports the broader circular‑economy agenda.
Target Audience
Primary users are electronic manufacturers, importers, and corporate sustainability teams needing compliant reverse‑logistics, as well as recycling operators seeking optimized collection workflows and consumers requiring free, convenient e‑waste disposal.
Features
- End‑to‑end workflow: request collection, locate nearest recycler, negotiate volume, schedule pick‑up, track transport, and receive compliance certificates
- Nationwide network of over 30 certified recycling operators and thousands of collection points
- Real‑time inventory and process monitoring for recyclers, enabling efficient capacity planning
- Automated generation of ABNT NBR 16.156‑compliant environmental reports and data‑security documentation
- Integrated online training modules on circular‑economy principles for schools, companies, and the public
- API connectivity for manufacturers and importers to embed reverse‑logistics directly into their ERP systems