Chtrbox is an influencer marketing platform that utilizes data-driven technology to identify and connect brands with relevant social media influencers, ensuring brand safety and predictive performance. By automating influencer selection and campaign management, Chtrbox enhances marketing efficiency and provides measurable ROI for brands across various digital channels.
Funding
Funding not disclosed
Founders
Product
Problem
Brands often struggle to identify and collaborate with relevant social media influencers, leading to inefficient marketing campaigns and difficulty in measuring return on investment. Ensuring brand safety and predicting campaign performance across diverse digital channels also presents a significant challenge.
Solution
Chtrbox is an influencer marketing platform that leverages data-driven technology to connect brands with suitable social media influencers. The platform automates influencer selection and campaign management, enhancing marketing efficiency and providing measurable ROI. Chtrbox classifies and discovers influencers based on relevance, authenticity, brand safety, predictive performance, and other data points. The platform's technology helps brands create and distribute content, drive engagement, and track campaign metrics through personalized dashboards.
Target Audience
Chtrbox primarily serves brands and marketing agencies seeking to leverage influencer marketing for research, sampling, content creation, distribution, engagement, and conversions.
Features
- Data-powered influencer strategy for social media integrations and influencer-led intellectual property.
- Access to a network of Indian YouTubers, Instagrammers, TikTokers, Twitteratis, Bloggers, Mom Influencers, and Campus Ambassadors.
- Tools to classify, discover, and select influencers based on relevance, authenticity, brand safety, and predictive performance.
- Real-time ROI tracking via personalized dashboards with detailed campaign metrics and insights.
- Influencer gifting service, Funbox.
- Open tool to shortlist influencers, Boombox.