CharterTrace is a freight visibility platform that gives brokers real-time shipment tracking by parsing dispatch emails and paying drivers $3 per delivery to share their location. It requires no TMS migration, works with any Google or Microsoft inbox, and includes spoof-resistant tracking that flags mock-location apps. The service costs $6 per shipment with unused quota rolling over monthly.
- Artificial Intelligence
- Logistics & Supply Chain
- Software Only
Funding
Funding not disclosed
Founders
Product
Problem
Freight brokers often lack real-time visibility into their shipments, relying on time-consuming check calls and manual updates from drivers. Existing tracking solutions typically require expensive TMS migrations or fail to provide reliable, spoof-resistant location data, leaving brokers guessing about load status and delivery times.
Solution
CharterTrace provides real-time freight visibility by parsing dispatch emails from the broker's existing inbox and automatically generating tracking links for each load. Brokers send these links to drivers, who receive a $3.00 incentive payment via the CharterTrace wallet to share their location, with tracking activating the moment they open the link. The platform aggregates live positions, stop ETAs, documents, and exception alerts on a single dashboard, eliminating the need for check calls and manual status updates. It works alongside existing TMS systems, requires no IT setup, and includes spoof-resistant technology that detects and flags mock-location apps or impossible movement patterns.
Target Audience
Primary customers are freight brokers and logistics intermediaries who need real-time shipment visibility without TMS migration, as well as their drivers who are incentivized to share location data.
Features
- Email parsing of rate cons, BOLs, and dispatch updates to automatically build a tracking board
- Driver incentive system with $3.00 per delivery paid via Stripe, funded from the $6 per-shipment fee
- Spoof-resistant tracking that rejects mock-location apps, impossible jumps, and duplicate phone locations
- Branded tracking portal with broker logo and colors for shipper-facing visibility
- Automated billing packet assembly upon delivery confirmation
- OAuth-based sign-in with Google or Microsoft, with no password access and only dispatch-related email reading
- Expiring share links tied to individual shipments, with automatic expiration about a week after last share