The startup offers a financial management platform that automates processes such as bank reconciliation and document processing, allowing users to convert images of invoices and payment slips into actionable financial data. This technology enables businesses to maintain complete control over their finances while significantly reducing the time spent on manual financial management tasks.
Funding
$640K raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Small and medium-sized enterprises (SMEs) in Brazil often struggle with inefficient financial management due to a lack of user-friendly tools that integrate with the Open Finance ecosystem. This leads to difficulties in monitoring cash flow, accessing appropriate credit products, and making informed financial decisions. Financial institutions also face challenges in effectively serving the SME market due to limited visibility into their clients' financial data.
Solution
Celero offers a white-label Business Financial Management (BFM) platform designed to empower financial institutions to better serve their SME clients. The platform provides a comprehensive suite of tools that automate financial processes, simplify data input, and offer a unified view of all banking transactions. By leveraging Open Finance, Celero enables SMEs to efficiently manage their finances, access tailored insights, and connect with suitable credit opportunities. Financial institutions benefit from increased client engagement, improved cross-selling accuracy, and enhanced data-driven decision-making.
Target Audience
Celero primarily targets financial institutions, franchise networks, and reseller channels seeking to offer advanced financial management solutions to their SME clients.
Features
- White-label platform available on web and mobile, allowing for seamless integration with existing banking channels
- AI-powered data enrichment and categorization for enhanced transaction analysis
- Real-time financial insights and reporting to support informed decision-making
- Automated cash flow monitoring with forecasting capabilities
- Simplified data input processes, including image-to-data conversion for invoices and payment slips
- Secure Open Finance integration for unified access to financial data across multiple institutions
- Customizable dashboards and reporting to meet specific business needs