Carrots&Cake is a parental control app that requires children to complete educational tasks before accessing games and streaming content, utilizing a behavior-based approach to promote digital responsibility. This solution effectively reduces screen time and enhances learning engagement, allowing parents to customize app access while blocking inappropriate content.
Funding
Funding not disclosed
Founders
Product
Problem
Parents struggle to manage their children's screen time, often leading to conflicts and excessive time spent on non-educational content. Existing parental control methods can be perceived as overly restrictive, leading to resistance from children and difficulty in fostering digital responsibility.
Solution
Carrots&Cake is a parental control application that incentivizes learning by requiring children to complete educational activities before accessing entertainment apps and websites. Parents can select specific learning apps and websites ("Carrots") that children must engage with to unlock access to their chosen entertainment ("Cake"). The application allows for customizable learning schedules, content filtering, and the ability to reward children with virtual currency ("Robux") for completing learning tasks, promoting healthy screen time habits and digital literacy.
Target Audience
The primary target audience is parents of children aged 3-12 who are seeking a balanced approach to screen time management that promotes both education and responsible digital habits.
Features
- Customizable learning schedules that balance educational time and free playtime.
- Compatibility with all learning and homework websites and apps available on the App Store.
- Content filtering to block adult websites and restrict browser access during learning time.
- "Robux" reward system to motivate children to complete learning activities.
- Kid-safe video and audio players with curated educational content.
- Digital literacy tutorials to teach children how to navigate the online world safely.
- Option to set daily screen time limits and pause/resume schedules on demand.
- Compatibility with Apple's Family Sharing for sharing in-app purchases.