Carbiz Labs provides a branded e‑commerce platform that consolidates a dealership’s entire vehicle inventory into a single online Marketspace™. The solution integrates with existing store or BDC fulfillment systems, allowing dealers to launch and test digital sales strategies without extensive setup, while routing transactions directly to physical locations to boost visibility and profitability.
Funding
Funding not disclosed
Founders
Product
Problem
Automotive dealerships often struggle to present their full inventory online in a cohesive, branded experience, and integrating e‑commerce with existing store or BDC fulfillment systems can require costly, complex overhauls. This limits their ability to attract digital shoppers, test new sales tactics, and capture additional revenue without disrupting established operations.
Solution
Carbiz Labs offers a branded e‑commerce platform called Marketspace™ that aggregates a dealership’s entire vehicle inventory into a single, consumer‑facing storefront. The solution connects directly to the dealer’s current store or BDC fulfillment workflows, eliminating the need for major system replacements. Dealers can launch the marketplace quickly, then experiment with messaging, customer journeys, and sales strategies on a limited scale, using real‑time marketplace analytics to refine approaches before broader rollout. By leveraging existing infrastructure, the platform aims to increase online traffic, improve store‑level efficiency, and boost profitability while keeping implementation costs low.
Target Audience
Primary customers are automotive dealership groups and individual franchised dealers seeking to add a cost‑effective, branded online sales channel that integrates with their current operations.
Features
- Unified online storefront that displays the full dealership inventory under the dealer’s brand
- Seamless transaction routing to existing store or BDC fulfillment systems, avoiding separate logistics setups
- Built‑in analytics dashboard providing real‑time data on visitor behavior, conversion rates, and sales performance
- Playbooks for omni‑channel customer experiences, enabling quick testing and iteration of marketing and sales tactics
- Scalable deployment that allows dealers to start with a small pilot and expand across the network