Bulba is an inbound creator platform connecting brands with a global database of verified influencers for ready-to-use content. The platform streamlines influencer marketing by allowing creators to apply directly, filtering and matching them using AI to meet specific campaign needs. It provides centralized management, performance insights, and access to royalty-free User Generated Content (UGC) designed to drive genuine sales.
Funding
$295.7K raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Many businesses struggle to gain visibility on social media and generate engaging user-generated content (UGC) due to the complexities of identifying, contacting, and managing collaborations with relevant influencers. Traditional methods of influencer marketing can be time-consuming and inefficient, often lacking the tools to streamline campaign workflows and track performance effectively.
Solution
Bulba is an AI-powered platform designed to simplify and optimize local social media collaborations between businesses and vetted content creators. The platform facilitates the entire campaign lifecycle, from initial collaboration requests to scheduling and content delivery, enabling businesses to enhance their social presence and generate authentic UGC at scale. By automating key processes and providing access to a network of relevant influencers, Bulba helps businesses improve their social visibility, drive engagement, and boost sales through continuous, impactful collaborations.
Target Audience
Bulba primarily targets restaurants, bars, event venues, activity centers, and other businesses seeking to enhance their social media presence and generate user-generated content through collaborations with local influencers.
Features
- AI-driven matching algorithm to connect businesses with relevant influencers based on campaign requirements and target audience.
- Streamlined campaign creation process with customizable offer details, content requirements, and scheduling options.
- Centralized platform for managing collaboration requests, scheduling visits, and communicating with influencers.
- Access to detailed creator statistics, including follower counts, average views, engagement rates, and demographic data.
- Automated content delivery and rights management for seamless access to UGC generated through collaborations.
- Multi-location and multi-brand management capabilities for businesses with multiple venues or brands.
- Team management features for collaboration and workflow optimization within marketing teams.