Btwentyfour offers a unified B2B network that centralizes product data, orders, and invoices for brands and retailers, replacing fragmented systems with a single API integration. The platform validates and harmonizes information, provides real‑time monitoring with alerts, and supports multiple data formats, reducing operational overhead and improving margins.
Funding
Funding not disclosed
Founders
Product
Problem
Brands and retailers often manage product data, orders, and invoices through disparate systems and manual processes, leading to fragmented workflows, data inconsistencies, and high sales‑operations costs.
Solution
Btwentyfour provides a single, always‑on B2B network that connects brands and retailers on a shared operational layer. The platform harmonizes product information, validates it against partner rulebooks, and standardizes order and invoice flows across all trading relationships. Real‑time monitoring and configurable alerts give full visibility into transactions, enabling early issue detection and resolution. By using one integration, members can onboard new partners, exchange structured data, and manage multiple wholesale and retail relationships without custom point‑to‑point integrations, reducing operational overhead and improving margins.
Target Audience
Primary customers are brands (manufacturers, wholesalers) and retailers that need to scale wholesale and retail commerce while reducing integration and sales‑operations costs.
Features
- Centralized product data store with built‑in validation and harmonization across all partners
- Structured order and invoice management with real‑time flow monitoring and automated error detection
- Single API connection that grants access to thousands of retail endpoints and supplier networks
- Configurable alerts and full audit trail for orders, shipments, invoices, and returns
- Integrated collaboration layer that translates between different data formats (EDI, API, etc.) without separate configurations
- Dashboard for visibility into transaction status, compliance, and performance metrics