Soul delivers guided prompts via text message to help users cultivate wellness habits like gratitude, Sufism, or self-compassion. Users respond directly via text, photo, or voice memo to foster inner reflection and personal growth. The platform analyzes responses to provide personalized insights and recommendations for local practitioners and events.
Funding
Funding not disclosed

Founders
Product
Problem
Many individuals struggle to consistently practice gratitude due to the effort required for journaling or the need to download and engage with yet another app. This lack of consistent gratitude practice can hinder their ability to recognize and appreciate positive aspects of their lives, potentially increasing anxiety and reducing overall well-being.
Solution
Soul delivers personalized gratitude prompts via SMS, enabling users to cultivate a gratitude habit without the need for dedicated journaling or app usage. By sending spontaneous, research-backed prompts directly to users' phones, Soul simplifies the process of reflecting on positive moments. Users can respond to these prompts with text, photos, videos, or voice memos, and even a single word is considered a valuable contribution. Soul analyzes user responses to identify patterns and insights related to their expressions of gratitude, illuminating their unique "light type" and the specific joys that resonate with them. Based on these insights, Soul provides personalized recommendations for local events, practitioners, and places that may further inspire inner peace and well-being.
Target Audience
Soul's primary audience consists of individuals seeking a simple and accessible way to cultivate a consistent gratitude practice and improve their overall well-being, particularly those who find traditional journaling methods cumbersome or ineffective.
Features
- Personalized gratitude prompts delivered via SMS at optimal times based on user data.
- Support for various response types, including text, photo, video, and voice memos.
- Identification of user's unique "light type" representing their individual expression of gratitude.
- Personalized insights into patterns and themes within user's gratitude responses.
- Word map visualization displaying frequently used words in user's gratitude journal.
- Recommendations for local events, practitioners, and places tailored to user's gratitude profile.
- Data encryption and de-identification to ensure user privacy.