The startup develops a solar-powered LED roadway safety device that is installed sub-grade, making it compatible with snowplow operations. This technology reduces nighttime lane departure accidents by providing clear visual guidance in adverse weather conditions, minimizing the need for extensive installation crews.
Funding
Funding not disclosed
Founders
Product
Problem
Nighttime driving accounts for a disproportionately high percentage of traffic fatalities due to reduced visibility, especially in adverse weather conditions. Existing lane marking technologies degrade rapidly, offer limited visibility in inclement weather, and pose risks to roadway crews during frequent replacements.
Solution
Brightpave Markers offers a solar-powered LED roadway safety device designed to improve lane delineation and reduce nighttime lane departure accidents. The device is installed sub-grade, making it resistant to damage from snowplows and heavy traffic. By providing clear visual guidance in all nighttime driving conditions, Brightpave Markers enhances roadway safety and helps deter wrong-way driving. The markers support both unidirectional and bidirectional formats, matching existing roadway marker standards.
Target Audience
The primary target audience includes departments of transportation, municipalities, and roadway safety organizations seeking to reduce nighttime accidents and improve visibility in adverse weather conditions.
Features
- Recessed, in-pavement design minimizes vulnerability to snowplow strikes and high traffic.
- Solar-powered LED optics provide enhanced visibility in adverse weather conditions.
- Unidirectional and bidirectional formats available to match existing roadway marker standards.
- Supports active and passive Connected-Vehicle to Everything (C-V2X) technologies.
- Addresses issues of water intrusion, lengthy installation, restricted viewing angle, and limited shelf life associated with previous solar LED markers.
- Complies with "Build America, Buy America" requirements for federal highway funding.