Blue Forecast provides subscription-based Business Intelligence as a Service, delivering intelligent dashboards for Sales, Marketing, and Customer Success teams. Unlike traditional BI projects with rigid scopes, the company offers continuous adaptation through biweekly alignment meetings and ongoing support, ensuring dashboards remain functional and automatically updated in the client's environment after contract end.
Funding
Funding not disclosed
Founders
Product
Problem
Traditional BI projects follow rigid scopes that struggle to adapt to new demands, often resulting in superficial dashboards due to a lack of specialized expertise. After delivery, clients frequently lose access to their structures or receive no ongoing support, while internal teams face challenges with legacy code, manual routines, and difficulty scaling or prioritizing work.
Solution
Blue Forecast operates as a data team on subscription, providing BI as a Service with intelligent dashboards that enable assertive decision-making. The company specializes in Sales, Marketing, and Customer Success, offering consultative service with biweekly alignment meetings and continuous reprioritization to keep clients satisfied. Dashboards are built to remain functional after the plan ends, with automatic updates in the client's own environment, avoiding the lock-in common with traditional consultancies. Their team bridges business and technical language, ensuring dashboards are relevant, deep, and actionable for managers.
Target Audience
Primary customers are managers and decision-makers in Sales, Marketing, and Customer Success teams at companies seeking data-driven insights without building or maintaining an internal BI team.
Features
- Subscription-based BI model with flexible scope allowing new dashboards, indicators, integrations, and KPIs as priorities change
- Specialized dashboards for Sales, Marketing, and CS, focusing on KPIs such as LTV, CAC, ROI, SLA monitoring, and expansion potential identification
- Biweekly alignment meetings for continuous adaptation and reprioritization of deliverables
- Dashboards remain operational and automatically updated in the client's environment after contract conclusion
- Integration with CRM systems and detailed data analysis for performance visibility, bottleneck identification, and team control