BirdseyePost

BirdseyePost provides an all‑in‑one direct‑mail platform that lets marketers create personalized print campaigns with QR‑code enabled SnapCapture™ technology. When a recipient scans the QR code, the system instantly captures their contact details and interaction data, delivering real‑time metrics and lead notifications that integrate with existing CRM and marketing tools. The service includes drag‑and‑drop campaign building, automated personalization, and done‑for‑you printing and distribution, enabling brands and agencies to measure ROI and follow up on leads quickly.

Traction 10/10

Toronto, Canada · HQ

Founded 2021302K+ followers

Advertising Technology
Artificial Intelligence
Data & Analytics
Commerce & Shopping
Enterprise Software
Software Only

Updated 5 months ago

Funding

Raised to date

$3.5MRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.

Funding rounds are not available yet.

Founders

1 founder

Rabih Nakhle

President

Product

Problem

Businesses using traditional direct mail often lack real-time visibility into who engages with their physical pieces, making it hard to attribute responses, measure ROI, and quickly follow up on leads.

Solution

BirdseyePost offers an all‑in‑one direct‑mail platform that combines personalized print pieces with QR‑code enabled SnapCapture™ technology. When a recipient scans the QR code, the system captures their contact information and interaction data, instantly notifying the marketer. Users can create and launch targeted campaigns in a few clicks, personalize each mailer with dynamic fields, and monitor real‑time metrics such as scans, acquisitions, purchases, and retention. The platform integrates with existing CRM and marketing tools, enabling seamless data flow and one‑to‑one attribution between physical mail and downstream digital actions.

Target Audience

Primary customers are mid‑size to large brands and marketers who run direct‑mail programs and need measurable, data‑driven results, as well as agencies managing campaigns on behalf of clients.

Features

SnapCapture™ QR codes that capture name, email, city, and other profile data at the moment of scan
Drag‑and‑drop campaign builder with audience filters (e.g., demographics, interests, location) for precise targeting
Real‑time dashboard showing scans, acquisition, purchase, and retention metrics per campaign
Automated personalization of mailers using dynamic fields such as address, name, and custom attributes
API and native integrations with popular CRM and marketing automation platforms for synchronized lead management
Done‑for‑you printing and distribution service that reduces lead time from weeks to days