Binance is a cryptocurrency exchange platform that facilitates the trading of a wide range of digital assets through an advanced matching engine and secure wallet infrastructure. It addresses the need for a reliable and efficient marketplace for users to buy, sell, and manage cryptocurrencies.
Funding
$216.8M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.

Founders
Product
Problem
Many users find it difficult to navigate the complexities of the cryptocurrency market, including buying, selling, trading, and staking digital assets. This complexity can be a barrier to entry for new users and a source of inefficiency for experienced traders.
Solution
Binance.US provides a platform for users to buy, sell, convert, and stake a wide range of cryptocurrencies. The platform offers tools for both beginners and advanced traders, including simple interfaces for buying and converting crypto, as well as advanced trading features like spot trading and OTC services. Binance.US aims to provide a secure and reliable marketplace for users to manage their digital assets, with a focus on low fees and a wide selection of supported cryptocurrencies. The platform also offers staking services, allowing users to earn rewards on their crypto holdings.
Target Audience
Binance.US targets both individual and institutional investors interested in buying, selling, trading, and staking cryptocurrencies, from beginners to advanced traders and financial institutions.
Features
- Buy and sell over 150 cryptocurrencies with USD
- Convert between cryptocurrencies with zero trading fees (spread applies)
- Spot trading with advanced charting capabilities and order types
- OTC (Over-the-Counter) trading for large volume transactions
- Staking rewards for holding and securing Proof-of-Stake cryptocurrencies
- API access for programmatic trading and integration
- Mobile app for iOS and Android
- Educational resources for beginners
- Institutional services with dedicated support and coverage
- Multi-custody solutions for institutions