This startup provides a platform with resources and information to help citizens engage with and influence their local government. It aims to empower individuals to participate more effectively in local decision-making processes.
Funding
Funding not disclosed
Founders
Product
Problem
Illinois faces a political landscape dominated by party supermajorities, leading to a lack of checks and balances and limiting meaningful political discourse. Traditional campaigning methods often fail to engage a diverse electorate and leverage data effectively, resulting in inefficient resource allocation and missed opportunities to influence voter turnout.
Solution
Big Tent Coalition (BTC) employs data-driven strategies and targeted, relationship-focused campaigning to restore political balance in Illinois. BTC focuses on direct voter engagement through door-to-door canvassing, leveraging data analysis to identify and connect with Democrats, Independents, and Republicans. By building a network of skilled political operatives and challenging ineffective competitors, BTC aims to increase voter turnout and promote candidates committed to problem-solving and public service. The organization's off-cycle Vote by Mail (VBM) program targets Republicans who have lost faith in the system, providing a comprehensive online resource to facilitate participation.
Target Audience
BTC primarily targets Illinois voters across the political spectrum, including Democrats, Independents, and Republicans, with a specific focus on engaging Republicans who may have lost faith in the political process. The organization also targets individuals interested in becoming involved in political campaigns and contributing to a more balanced political landscape in Illinois.
Features
- Strategic door-to-door campaigning targeting diverse voter segments.
- Data analysis using raw data sets and a political CRM (i360) for targeted messaging.
- Off-Cycle Vote by Mail (VBM) program with a dedicated website for Republican voters.
- Candidate selection focused on integrity, problem-solving skills, and dedication to service.
- Development of a network of skilled political operatives across various domains.