BetterMetrics automates the collection and unification of marketing data from platforms like Google Ads and Facebook Ads, exporting it to Google Sheets for real-time reporting. This solution eliminates the reliance on outdated data, enabling performance marketing agencies to make informed decisions and save time on manual reporting tasks.
Funding
Funding not disclosed
Founders
Product
Problem
Many performance marketing agencies rely on manual data collection from various platforms like Google Ads and Facebook Ads, leading to outdated reports and time-consuming processes. This reliance on static data can result in inaccurate reporting and suboptimal decision-making.
Solution
BetterMetrics automates the collection and unification of marketing data from platforms such as Google Ads, Meta Ads, LinkedIn Ads, Bing Ads, and Google Analytics, delivering it directly to Google Sheets. By providing real-time data updates, BetterMetrics eliminates the need for manual data consolidation, enabling performance marketing agencies to make informed decisions based on current insights. The platform streamlines reporting workflows, saving time and improving the accuracy of marketing performance analysis.
Target Audience
The primary target audience is performance marketing agencies seeking to automate data collection and reporting, as well as startups and scaleups looking for efficient marketing data solutions.
Features
- Automated data collection from Google Ads, Meta Ads, LinkedIn Ads, Bing Ads, and Google Analytics
- Direct export to Google Sheets, Google Data Studio, and Google BigQuery
- Hourly or daily data refresh options
- Unlimited data sources
- Unlimited accounts per data source (Pro and Enterprise plans)
- AI-assisted decision making (Enterprise plan, coming soon)