Baton Market operates a platform connecting business buyers and sellers, facilitating mergers and acquisitions transactions. The service offers M&A advisory support, business valuations, and access to exclusive off-market listings for buyers. This marketplace aims to complete business sales faster and at a lower cost compared to traditional brokerage models.
Funding
$15.5M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Small business owners often struggle with inaccurate or costly business valuations, hindering their ability to sell their businesses efficiently. Traditional business brokers can be expensive and slow, while readily available valuation tools may lack the precision needed for a successful transaction. This makes it difficult for owners to achieve optimal sales outcomes.
Solution
Baton Market provides a data-driven platform designed to streamline the process of buying and selling small businesses. By leveraging first-party financial data, the platform delivers accurate business valuations, enabling owners to understand the true worth of their business. Baton Market connects buyers and sellers, offering support throughout the transaction, from initial analysis to closing. The platform aims to accelerate the sales process and increase the likelihood of a successful transaction compared to traditional methods.
Target Audience
The primary target audience includes small business owners looking to sell their businesses and potential buyers seeking acquisition opportunities.
Features
- Data-driven business valuations utilizing first-party financial data for accuracy
- Streamlined platform connecting business buyers and sellers
- M&A broker support throughout the sales process
- Single-platform NDA for access to detailed financials and owner interview videos
- Tools to help owners understand the true worth of their business