BaseUp offers an enterprise parking management platform that utilizes a dashboard for policy setting and a driver app for self-service access, enabling Bluetooth-based entry to office parking facilities. The platform addresses underutilization of office parking by facilitating shared, flexible, and monetized parking options for employees, thereby maximizing space efficiency and generating revenue from unused spots.
Funding
$5.3M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Many companies struggle with underutilized office parking spaces, leading to wasted resources and lost revenue opportunities. Traditional parking management systems lack the flexibility to accommodate hybrid work models and shared parking arrangements, resulting in inefficient allocation and limited cost recovery.
Solution
BaseUp offers an enterprise parking management platform that maximizes parking space utilization through flexible, shared, and monetized parking options. The platform consists of a management dashboard for setting parking policies and a driver app for self-service access via Bluetooth-enabled entry. By enabling employees to easily share parking bays, arrange salary sacrifice options, and access casual "pay as you go" parking, BaseUp helps companies optimize their parking assets and generate revenue from previously unused spots. The platform also provides comprehensive reporting on utilization, revenue, driver behavior, and fringe benefits tax, enabling data-driven decision-making.
Target Audience
BaseUp primarily targets enterprises and landlords looking to optimize their office parking assets, reduce costs, and generate revenue from underutilized parking spaces.
Features
- Management dashboard for configuring parking policies, pricing, and access rules
- Driver app for self-service parking access, reservations, and payments
- Bluetooth-based entry control for seamless and secure access to parking facilities
- Support for shared parking arrangements, allowing employees to share bays and optimize space utilization
- Salary sacrifice integration for convenient employee parking benefits
- Casual "pay as you go" parking options for flexible access
- Comprehensive reporting on parking utilization, revenue, driver behavior, and fringe benefits tax