Bannerse is a second screen fan engagement platform that enables sports organizations and broadcasters to create interactive video experiences during live events, allowing fans to engage with sponsored content without needing to download an app. This platform addresses the challenge of enhancing viewer engagement and monetizing sponsorship opportunities by providing real-time rewards and seamless merchandise purchasing during broadcasts and in-stadium activities.
Funding
Funding not disclosed
Founders
Product
Problem
Sports organizations and broadcasters struggle to maintain fan engagement during live events, especially with NextGen fans who expect interactive and personalized experiences. Existing solutions often require fans to download a dedicated app, creating friction and limiting participation. Monetizing sponsorship opportunities and tracking fan activities during broadcasts and in-stadium events also presents a challenge.
Solution
Bannerse provides a second-screen fan engagement platform that enables sports organizations, broadcasters, and event presenters to create interactive video experiences without requiring fans to download an app. By scanning a QR code or clicking a link, fans can access a customizable web app on their mobile devices, offering real-time rewards, interactive games, and seamless merchandise purchasing. The platform creates new advertising space for sponsors and allows for tracking of fan activities, enhancing both fan engagement and sponsorship revenue. Bannerse's solution turns traditional broadcasting into an interactive video experience and creates a unified platform for sharing in-stadium activities and advertisements.
Target Audience
Bannerse targets sports media rights owners and holders, sports event presenters, advertisers, and sponsors seeking to enhance fan engagement, create new revenue streams, and reach a broader audience.
Features
- Interactive broadcasting features to engage fans with sponsored content during live games
- In-stadium fan engagement tools to entertain fans and increase sponsor visibility without app downloads
- Customizable platform with interactive games, cheering features, and content feeds
- Seamless merchandise sales integrated into the fan engagement platform
- Sponsorship visibility options throughout the platform in various formats
- Cross-platform compatibility across mobile, tablet, CTV, desktop, and stadium screens
- Real-time warning features for key updates and safety alerts
- Fan & Athlete Cams to share moments on the big screen