Dr Louise Newson
Founder

Balance is a mobile app that offers medically approved, personalized education on hormone health conditions such as PMS, PCOS, perimenopause and menopause. It lets users log daily symptoms, view trend charts, and generate consultation summaries with suggested questions to improve communication with healthcare providers, while also providing a community forum for peer support.
Founder
Many women lack easy access to reliable, evidence‑based information about hormone‑related conditions such as PMS, PCOS, perimenopause and menopause, making it difficult to understand symptoms and communicate effectively with healthcare providers. Without a structured way to monitor daily hormone symptoms, patterns are often missed, leading to delayed or suboptimal treatment decisions.
Balance is a mobile application that delivers medically approved, personalized content on a wide range of hormone health topics. Users can log daily symptoms, track trends over time, and receive tailored educational resources that reflect the latest scientific evidence. The app prepares users for medical consultations by summarizing logged data and suggested questions, helping them articulate concerns to clinicians. A supportive community and multilingual support broaden accessibility, enabling women worldwide to gain confidence in managing their hormone health.
Primary users are women of reproductive and post‑reproductive age seeking reliable hormone health information and tools to monitor symptoms, as well as healthcare professionals who benefit from patient‑generated symptom data during consultations.