Axees is a creator-brand matching platform that automates the process of negotiating and securing advertising deals, allowing influencers to sell sponsorships directly to brands without intermediaries. By streamlining deal management and providing tools for brands to bid on influencers, Axees enhances revenue predictability and access to marketing opportunities for both parties.
Funding
$30K raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Brands and influencers often face challenges in efficiently discovering each other, negotiating terms, and managing advertising deals, leading to time-consuming processes and potential revenue loss. Existing influencer marketing platforms often involve intermediaries, adding costs and complexity to the process.
Solution
Axees is a platform designed to directly connect brands and influencers, automating and streamlining the process of creating and managing advertising deals. The platform provides tools for brands to bid on influencers, enabling them to access a wider range of marketing opportunities. Influencers benefit by directly selling sponsorships and advertising, ensuring more predictable income and greater control over their advertising partnerships. Axees automates many of the functions traditionally handled by marketing agencies, such as deal negotiation, scheduling, and lead generation, while also providing escrow and incentives for secure transactions.
Target Audience
Axees targets brands looking for efficient and cost-effective influencer marketing solutions, as well as influencers seeking to monetize their social media presence through direct advertising and sponsorship deals.
Features
- Direct brand-influencer matching via an open marketplace
- Automated deal negotiation and management tools
- Brand bidding system for influencer advertising spots
- Link-in-bio landing page for influencers to drive direct sales
- Escrow and incentive mechanisms for secure transactions
- Multi-network ad adoption for more effective marketing campaigns
- Automated lead generation for influencers