AWEN develops digital experiences utilizing Virtual Reality to induce feelings of awe. These scientifically-backed immersive tools are designed to help young people manage anxiety and stress. The platform aims to foster calm and build confidence in its users.
Funding
Funding not disclosed
Founders
Product
Problem
Young people often struggle with anxiety and stress, requiring effective and accessible tools to manage their emotional well-being. Traditional methods may not fully address the need for immediate and immersive experiences that promote calm and confidence.
Solution
Awen leverages virtual reality (VR) to deliver digital experiences designed to alleviate anxiety and stress in young people. By creating immersive environments, Awen aims to evoke a sense of awe, which research suggests can positively impact mental health and emotional well-being. The VR experiences transport users to new worlds, fostering a sense of presence and "radical calm" that can transform their headspace in as little as fifteen minutes. Awen's approach is rooted in scientific principles and incorporates insights from positive psychology and emotion research to cultivate states of calm, relaxation, and optimism. The company's first product, "Oizys," is specifically designed to reduce anxiety through these immersive VR experiences.
Target Audience
Awen's primary target audience is young people struggling with anxiety and stress, as well as clinics and clinicians seeking innovative tools for emotional self-regulation and mental clarity.
Features
- Immersive VR experiences designed to evoke awe and promote relaxation.
- Scientifically-backed approach based on research in positive psychology and emotions.
- Focus on creating a sense of presence and "radical calm" to alleviate anxiety and stress.
- VR environments that transport users to new worlds and experiences.
- Short, 15-minute experiences designed to transform headspace and improve well-being.
- Currently running N-1 trial in a Scottish addiction rehabilitation clinic.