Authentified is a resale platform that connects brands and consumers by automatically importing product data and images to create high-quality listings in under 30 seconds. It addresses the challenges of trust and efficiency in second-hand fashion sales by managing listings and facilitating secure transactions, ensuring sellers receive prompt payment and reducing the risk of scams.
Funding
$151K raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Listing second-hand fashion items is often time-consuming and inefficient, requiring manual input of product details and images. This process can be a barrier for individuals looking to resell clothing, leading to fewer items being recirculated and potentially lower profits for sellers. Additionally, trust and security concerns can hinder transactions in the second-hand fashion market.
Solution
Authentified is a resale platform designed to streamline the process of listing and selling second-hand fashion items. By partnering with brands and marketplaces, Authentified automatically imports product data and images to create detailed, high-quality listings in under 30 seconds. The platform manages listings on behalf of the seller to ensure items sell for the best possible price. Authentified also facilitates secure transactions and ensures prompt payment to sellers, reducing the risk of scams and increasing trust in the resale process.
Target Audience
Authentified primarily targets individuals looking to resell their clothing and fashion items, as well as brands and marketplaces seeking to provide a seamless resale experience for their customers.
Features
- Automatic product data and image import from retailer databases
- High-quality listing creation in under 30 seconds
- Listing management to optimize sales price
- Secure transaction processing
- Prompt payment to sellers upon shipment
- Australia Post shipping label generation