Aument provides an AI-driven pricing automation tool that optimizes SKU-level pricing strategies for e-commerce brands, enhancing profitability during promotions and clearance events. By analyzing product views, sales velocity, and inventory data, Aument enables users to efficiently adjust prices for thousands of SKUs, significantly reducing manual effort and maximizing gross profit per visitor.
Funding
$1.5M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
RTFounders
Product
Problem
E-commerce brands often struggle to optimize pricing strategies for thousands of SKUs, especially during promotions and clearance events. Manually adjusting prices based on limited data is time-consuming and can lead to missed profit opportunities or reduced conversion rates. Many brands lack real-time insights into the effectiveness of their pricing decisions.
Solution
Aument provides an AI-powered pricing automation platform that enables e-commerce brands to optimize SKU-level pricing, maximizing profitability and efficiency. The platform analyzes product views, sales velocity, seasonality, cost of goods sold (COGS), and inventory levels to determine optimal prices during promotions and clearance events. By automating price adjustments for thousands of SKUs, Aument reduces manual effort and allows brands to respond dynamically to market conditions. The system helps brands avoid guessing ideal prices and provides insights into promotion effectiveness, leading to increased gross profit per visitor and reduced conversion dips.
Target Audience
The primary target audience is direct-to-consumer (DTC) e-commerce brands, particularly those using Shopify Plus, looking to maximize profits and automate pricing strategies.
Features
- AI-driven price optimization for promotions and clearance events
- Automated price adjustments for thousands of SKUs in seconds
- Analysis of product views, sales velocity, seasonality, COGS, and inventory data
- Dynamic pricing to boost sales velocity and clear excess inventory profitably
- Integration with Shopify Plus stores
- Real-time insights into promotion effectiveness