About Attributer

Attributer is a marketing attribution platform that integrates with CRMs and sales tools to track lead sources beyond basic UTM parameters. It provides a comprehensive view of channel performance, enabling businesses to understand the true ROI of paid campaigns and optimize marketing spend for increased revenue.

<problem> Businesses struggle to accurately attribute leads, customers, and revenue to specific marketing channels and campaigns. This lack of granular insight hinders effective marketing budget allocation and limits growth potential. </problem> <solution> Attributer provides a marketing attribution platform that seamlessly integrates with existing CRM and sales tools to capture and consolidate data from various marketing touchpoints. By tracking lead sources beyond basic UTM parameters, it offers a comprehensive view of channel performance, including organic search, social media, and referrals. This enables businesses to understand the true ROI of their paid campaigns and make data-driven decisions to optimize marketing spend. Ultimately, Attributer empowers organizations to refine their strategies, drive more qualified leads, and increase overall revenue. </solution> <features> - Captures marketing attribution data from various sources, including UTM parameters, GCLID, and organic channels. - Integrates with over 100 CRMs, form builders, email marketing platforms, and analytics tools. - Automatically enriches lead data with first-touch and last-touch attribution information. - Provides insights into the performance of organic search, organic social, referral, and direct traffic. - Enables tracking of paid campaign ROI by connecting ad spend to customer acquisition. - Offers a free plan for users to get started with basic attribution tracking. - Supports multi-site configurations for agencies and businesses with diverse web presences. </features> <target_audience> Marketing teams, sales operations, and business owners who need to understand the effectiveness of their marketing efforts and optimize their advertising spend. </target_audience> <revenue_model> Attributer offers a tiered subscription model, with paid plans starting at $49 per month for the Starter plan, which includes tracking for up to 500 leads per month on a single site. Higher tiers and custom enterprise solutions are also available. </revenue_model>

What does Attributer do?

Where is Attributer located?

Attributer is based in Sydney, Australia.

When was Attributer founded?

Attributer was founded in 2022.

Location

Sydney, Australia

Founded

2022

Employees

3 employees

Find Investable Startups and Competitors

Search thousands of startups using natural language

AI voice (2021+)underground pipe robots energy flexibility software

Start Searching

Attributer

⚠️ AI-generated overview based on web search data – may contain errors, please verify information yourself! You can claim this account with your email domain to make edits.

Executive Summary

attributer.io 10+

Founded 2022 – Sydney, Australia

Funding

No funding information available.

Team (<5)

No team information available.

Company Description

Problem

Businesses struggle to accurately attribute leads, customers, and revenue to specific marketing channels and campaigns. This lack of granular insight hinders effective marketing budget allocation and limits growth potential.

Solution

Attributer provides a marketing attribution platform that seamlessly integrates with existing CRM and sales tools to capture and consolidate data from various marketing touchpoints. By tracking lead sources beyond basic UTM parameters, it offers a comprehensive view of channel performance, including organic search, social media, and referrals. This enables businesses to understand the true ROI of their paid campaigns and make data-driven decisions to optimize marketing spend. Ultimately, Attributer empowers organizations to refine their strategies, drive more qualified leads, and increase overall revenue.

Features

Captures marketing attribution data from various sources, including UTM parameters, GCLID, and organic channels.

Integrates with over 100 CRMs, form builders, email marketing platforms, and analytics tools.

Automatically enriches lead data with first-touch and last-touch attribution information.

Provides insights into the performance of organic search, organic social, referral, and direct traffic.

Enables tracking of paid campaign ROI by connecting ad spend to customer acquisition.

Offers a free plan for users to get started with basic attribution tracking.

Supports multi-site configurations for agencies and businesses with diverse web presences.

Target Audience

Marketing teams, sales operations, and business owners who need to understand the effectiveness of their marketing efforts and optimize their advertising spend.

Revenue Model

Attributer offers a tiered subscription model, with paid plans starting at $49 per month for the Starter plan, which includes tracking for up to 500 leads per month on a single site. Higher tiers and custom enterprise solutions are also available.