Attention Insight provides an AI‑powered predictive eye‑tracking platform that generates attention heatmaps, focus maps, clarity scores, and percentage‑of‑attention metrics for any website, ad, or visual asset within seconds. By uploading images or URLs, designers and marketers receive instant reports, AI recommendations, and A/B comparison tools to validate concepts, optimize visual hierarchy, and justify design decisions with data before launch.
Funding
$620K raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
GFFounders
Product
Problem
Design teams often rely on slow, expensive eye‑tracking studies or guesswork to determine whether key visual elements capture user attention, leading to delayed launches and sub‑optimal conversion rates.
Solution
Attention Insight offers an AI‑powered predictive eye‑tracking platform that generates attention heatmaps, focus maps, clarity scores, and percentage‑of‑attention metrics for any website, ad, or visual asset within seconds. Users upload an image or submit a URL, define areas of interest, and receive instant reports that quantify how prominently each element is seen. The service also provides AI‑generated recommendations, contrast analysis, and A/B comparison tools, enabling designers and marketers to validate concepts, optimize visual hierarchy, and justify design decisions with data before launch. Integrations via API, Figma, Chrome, and Adobe plugins streamline the workflow, while subscription plans give access to unlimited testing, video analysis, and collaborative reporting.
Target Audience
Primary users are UI/UX designers, marketers, and product teams in agencies or enterprises who need fast, data‑driven validation of web pages, ads, and visual assets before launch.
Features
- AI‑driven predictive eye‑tracking that produces heatmaps with 90‑96% accuracy compared to real eye‑tracking studies
- Automatic calculation of Percentage of Attention, Clarity Score, Focus Score, and Contrast Map for defined design elements
- Instant PDF/PPT reports with visualizations, AI recommendations, and export options
- A/B design comparison showing changes in attention metrics and hierarchy
- Video analysis for ads and short clips with quick turnaround (≈3 minutes)
- API, Figma, Chrome, Adobe Photoshop/Illustrator/InDesign, and Adobe Express integrations
- Collaborative sharing and white‑label options for agencies and enterprise teams