Atrato provides a buy now, pay later solution for omnichannel merchants in Mexico, allowing customers to finance purchases at affiliated stores with flexible payment plans of up to 24 months. This service addresses the challenge of high upfront costs by enabling consumers to make purchases without immediate payment, while merchants receive full payment upfront without high commission fees.
Funding
$17.7M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
ACFFCFounders
Product
Problem
Many Mexican consumers lack access to traditional credit options, making it difficult to afford larger purchases from omnichannel merchants. High upfront costs can deter consumers, while merchants may face challenges in facilitating financing options without incurring high commission fees.
Solution
Atrato provides a buy now, pay later (BNPL) solution that enables Mexican consumers to finance purchases from affiliated omnichannel merchants with payment plans extending up to 24 months. Consumers can make purchases without immediate full payment, increasing their purchasing power and enabling them to acquire goods and services they might otherwise delay or forgo. Merchants receive the full purchase amount upfront, mitigating risk and avoiding high commission fees typically associated with traditional financing. Atrato streamlines the application process, offering quick approvals and flexible payment options to consumers, while providing merchants with a tool to boost sales and expand their customer base.
Target Audience
Atrato targets Mexican consumers seeking flexible payment options for purchases at affiliated stores, as well as omnichannel merchants looking to increase sales and offer financing solutions without assuming risk.
Features
- Online application process for consumers with rapid approval times
- Flexible payment plans up to 24 months
- Financing available up to $200,000 MXN
- Integration with online and physical affiliated stores
- No credit card required for consumers
- Merchants receive full payment upfront
- Access to a wide range of categories, including cycling, construction, dental, electronics, home goods, music, sleep, and motorcycles