Atlas builds the Atlas 1.0, a first-of-its-kind brain wearable that uses proprietary motion-resilient EEG technology to capture research-grade neural data during everyday life. The discreet behind-the-ear device tracks presence, stress, and energy states, connecting them to real-world context to help users understand what drives their peak performance. It is available for pre-order at $499 with a $29.99/month membership.
Funding
Funding not disclosed
Founders
Product
Problem
Traditional brain monitoring technologies are confined to stationary settings like labs, hospitals, or meditation sessions, failing to capture neural activity during the dynamic moments that define daily life. This limitation leaves individuals without actionable insights into how their brain responds to real-world experiences, hindering personal growth and performance optimization.
Solution
Atlas offers the Atlas 1.0, a non-invasive, AI-enabled brain wearable that records research-grade EEG data 24/7, even during motion—an industry first. The device combines EEG with motion, skin conductance, and voice vibration signals to track three key states: presence, stress, and energy. It connects these neural signals to life context such as sleep, exercise, calendar events, and social interactions, building a personalized map of what drives peak performance. Over time, Atlas transforms months of data into a personal operating manual, helping users understand and improve their mental and emotional well-being.
Target Audience
Primary customers are health-conscious consumers, self-optimizers, and personal science enthusiasts seeking to understand and improve their mental performance, stress management, and overall well-being through real-world brain data.
Features
- Proprietary motion-resilient non-implantable EEG technology that performs up to 20 times better than lab systems during real-life movement
- Continuous 24/7 monitoring of presence, stress, and energy states with real-time shift detection
- Multi-modal data fusion combining EEG, motion, skin conductance, and voice vibration signals
- Contextual tagging that links neural data to sleep, exercise, calendar events, people, places, and activities
- Personalized insights engine that learns from over 500,000 real-life brain recordings to identify patterns and triggers
- iOS app access with personalized insights and optional API/MCP integration for platforms like ChatGPT and Claude