Atira
Atira provides a multi-agent AI orchestration platform that automates the end-to-end commercial response process for industrial manufacturers, from structuring incoming RFQs to generating technical documentation. The platform integrates with existing CRM, ERP, and CPQ systems, enabling customers to achieve up to 80% shorter ask-to-bid times. Atira has more than 15 customers in production, including ABB E-Mobility and Chiron Group.
- AI Agents
- Artificial Intelligence
- Enterprise Software
- Sales Technology
- Software Only
- Data & Analytics
- Industrial Automation
- Manufacturing / Industry 4.0
Funding
Raised to date
$17.5MRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
across 2 rounds
AKBNB+2$2.5M · Pre-Seed
Announced Sep 2026 · from article date
Disclosed cumulative: $17.5M
Founders
Founder details are not available yet.
Product
Problem
Industrial manufacturers face a highly manual and time-consuming sales process when responding to complex requests for quotation (RFQs). Sales engineers, bid managers, and technical experts must work through hundreds or thousands of pages of specifications, drawings, and compliance requirements, often taking weeks or months to prepare a bid. This work sits between CRM and ERP systems and remains largely untouched by traditional software due to unstructured inputs and distributed knowledge.
Solution
Atira provides a multi-agent AI orchestration platform that automates the commercial response process end to end for industrial companies. The platform screens and structures incoming RFQs, evaluates feasibility, configures solutions from available modules, and generates the technical and commercial documentation needed to move a deal forward. By connecting with existing CRM, ERP, and CPQ systems, Atira integrates directly into manufacturers' workflows, enabling fast implementation and instant data updates. Customers achieve up to 80% shorter ask-to-bid times, turning processes that previously took weeks into days, and can respond to opportunities they would otherwise have declined due to limited capacity. Atira compounds knowledge by design, turning historical proposals, configurations, and engineering expertise into structured intelligence that can be reused across future opportunities.
Target Audience
Primary customers are industrial manufacturers selling complex products and services, including mid-market industrial leaders and global enterprises. The platform serves sales engineers, bid managers, technical experts, and commercial teams who need to streamline their quotation and bid processes.
Features
- Requirement extraction and classification that automatically structures complex inbounds (RFPs, tenders, URS, emails) into pre-commented requirements based on internal product details and historic comments
- Red-flag detection to determine which requirements can be fulfilled and which need pushback
- Bid/No-Bid agent that instantly assesses whether to invest time in a new inbound
- Norms and standards report generation based on industry, customer region, or dedicated norm databases
- Commercial feasibility reports that identify commercial and legal constraints and share findings with relevant departments
- CPQ support using internal configurators, pricing lists, or Atira's own rule engine for product configuration and pricing
- Technical documentation generation including traceability matrices and compliance checklists
- System writeback agent for continuous process flow without manual data transfers
- Analytics that capture technical and commercial trends across customer requirements, offerings, and hit rates
- Knowledge base creation that structures engineering and commercial knowledge from historic projects and fragmented systems into a queryable format