Automotive Transformation Group (ATG)

About Automotive Transformation Group (ATG)

Automotive Transformation Group (ATG) offers an intelligent, composable platform that unifies consumer‑facing digital retail tools with dealer back‑office systems, giving automotive retailers a 360° view of customers and vehicles. By aggregating billions of interaction data points, the solution provides real‑time business intelligence to optimize inventory, pricing, and marketing, while seamless integration links web storefronts, showroom kiosks, and dealer management systems.

<problem>Automotive retailers often operate with disconnected systems for sales, service, and customer engagement, making it difficult to deliver a seamless buying experience and to leverage data for informed decision‑making.</problem> <solution>Keyloop’s platform, now enhanced with Automotive Transformation Group’s technology, provides an intelligent, composable solution that unifies consumer‑facing engagement tools with dealer‑back‑office systems. The platform aggregates operational data from billions of interactions to generate actionable business intelligence, helping retailers optimize inventory, pricing, and marketing. Seamless integration links web storefronts, showroom displays, and dealer management systems, delivering a 360‑degree view of each customer and vehicle. By combining experience‑first design with robust data analytics, the solution enables dealers to attract, retain, and service customers more efficiently throughout the ownership lifecycle.</solution> <features> - Consumer‑facing engagement suite (digital retailing, configurators, online financing) built on an experience‑first UI - Real‑time business intelligence derived from over 4 billion interaction data points - Composable architecture allowing modular addition of new services and third‑party integrations - Native connectors for web platforms, showroom kiosks, and dealer management systems (DMS) to ensure data consistency - 360° customer and vehicle profile that consolidates sales, service, and ownership history - Scalable cloud infrastructure supporting multi‑site dealer groups and OEM partners </features> <target_audience>Primary customers are automotive dealerships and dealer groups seeking integrated retail solutions, as well as OEMs and automotive service networks that require unified data and consumer engagement capabilities.</target_audience>

What does Automotive Transformation Group (ATG) do?

Automotive Transformation Group (ATG) offers an intelligent, composable platform that unifies consumer‑facing digital retail tools with dealer back‑office systems, giving automotive retailers a 360° view of customers and vehicles. By aggregating billions of interaction data points, the solution provides real‑time business intelligence to optimize inventory, pricing, and marketing, while seamless integration links web storefronts, showroom kiosks, and dealer management systems.

Where is Automotive Transformation Group (ATG) located?

Automotive Transformation Group (ATG) is based in Reading, United Kingdom.

When was Automotive Transformation Group (ATG) founded?

Automotive Transformation Group (ATG) was founded in 2012.

Location
Reading, United Kingdom
Founded
2012
Employees
2402 employees

Automotive Transformation Group (ATG)

7
Relative Traction Score based on online presence metrics compared to companies in the same age group.

Executive Summary

Automotive Transformation Group (ATG) offers an intelligent, composable platform that unifies consumer‑facing digital retail tools with dealer back‑office systems, giving automotive retailers a 360° view of customers and vehicles. By aggregating billions of interaction data points, the solution provides real‑time business intelligence to optimize inventory, pricing, and marketing, while seamless integration links web storefronts, showroom kiosks, and dealer management systems.

atg.auto50K+
Founded 2012Reading

Funding

No funding information available.

Team (1000+)

No team information available.

Company Description

Problem

Automotive retailers often operate with disconnected systems for sales, service, and customer engagement, making it difficult to deliver a seamless buying experience and to leverage data for informed decision‑making.

Solution

Keyloop’s platform, now enhanced with Automotive Transformation Group’s technology, provides an intelligent, composable solution that unifies consumer‑facing engagement tools with dealer‑back‑office systems. The platform aggregates operational data from billions of interactions to generate actionable business intelligence, helping retailers optimize inventory, pricing, and marketing. Seamless integration links web storefronts, showroom displays, and dealer management systems, delivering a 360‑degree view of each customer and vehicle. By combining experience‑first design with robust data analytics, the solution enables dealers to attract, retain, and service customers more efficiently throughout the ownership lifecycle.

Features

Consumer‑facing engagement suite (digital retailing, configurators, online financing) built on an experience‑first UI

Real‑time business intelligence derived from over 4 billion interaction data points

Composable architecture allowing modular addition of new services and third‑party integrations

Native connectors for web platforms, showroom kiosks, and dealer management systems (DMS) to ensure data consistency

360° customer and vehicle profile that consolidates sales, service, and ownership history

Scalable cloud infrastructure supporting multi‑site dealer groups and OEM partners

Target Audience

Primary customers are automotive dealerships and dealer groups seeking integrated retail solutions, as well as OEMs and automotive service networks that require unified data and consumer engagement capabilities.

Sources:

This profile is AI-generated from web data and may contain inaccuracies. Want to correct or remove an entry? Owners can claim edits via their company email domain, and signed-in users can submit sourced suggestions.