This startup manufactures technical gaming apparel designed specifically for the esports community, utilizing moisture-wicking and breathable fabrics to enhance comfort during extended gaming sessions. Their products integrate ergonomic design and performance-enhancing features to meet the unique demands of gamers, providing a solution to discomfort and distraction caused by traditional clothing.
Funding
$200K raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Gamers often experience discomfort and reduced performance due to clothing that restricts movement, lacks breathability, and fails to address the specific needs of extended gaming sessions. Traditional apparel is not designed to accommodate the posture and physical demands of prolonged sitting and repetitive hand movements during gameplay.
Solution
Ateyo designs and manufactures technical apparel tailored for the esports and gaming community, focusing on enhancing comfort and performance. Their gamewear incorporates ergonomic designs, moisture-wicking fabrics, and specialized features to support the unique requirements of gamers. Ateyo's product line includes pants, zip-up jackets, and crewnecks engineered to provide unrestricted movement, temperature regulation, and support for optimal gameplay.
Target Audience
The primary target audience includes esports athletes, PC gamers, and the broader gaming community seeking apparel that enhances comfort and performance during extended gaming sessions.
Features
- "SitTech" innovation in pants, featuring articulated knees for maximum mobility while seated
- "GAMEPLAY" technology in zip-up jackets, providing comfort and unrestricted movement
- 90° sleeve construction in crewnecks to support play position and eliminate bulk
- Sweat-wicking and anti-microbial "Triple Kill Fleece" fabric for temperature control and comfort
- XL hoods designed to fit over gaming headsets
- Light compression wrist construction for support during gameplay
- Flat seam construction to minimize skin irritation