Poplin provides comprehensive pre‑pregnancy wellness testing that measures up to 68 biomarkers across blood type, hormone, immune, metabolic, and nutrient status. Users can order the test online, have blood drawn at a local or mobile lab, and receive a personalized report within 2–3 weeks, followed by a 30‑minute consultation with a pre‑pregnancy expert to guide next steps. The service helps individuals identify health areas to improve before trying to conceive.
Funding
Funding not disclosed
Founders
Product
Problem
Many individuals planning to conceive lack comprehensive insight into the biological factors that influence fertility and pregnancy outcomes, making it difficult to identify and address underlying health issues before trying for a baby.
Solution
Poplin provides a pre‑pregnancy wellness testing service that measures a broad panel of biomarkers related to blood type, immune function, hormones, metabolism, and nutrient status. Users select the appropriate panel based on sex assigned at birth, then submit a blood sample collected at a local or mobile lab. Within 2–3 weeks, Poplin delivers a personalized report that interprets each biomarker against reference ranges and highlights areas for improvement. The service also includes a 30‑minute one‑on‑one consultation with a pre‑pregnancy expert who reviews the results and recommends actionable lifestyle or medical steps to optimize fertility health for both the individual and future children.
Target Audience
Primary customers are individuals or couples planning to become pregnant who want data‑driven guidance on their reproductive health, as well as fertility clinics and reproductive health professionals seeking detailed biomarker insights for their patients.
Features
- Female panel assesses 68 biomarkers; male panel assesses 64 biomarkers across five health categories
- Blood type and complete blood count evaluation (13 biomarkers) to assess red and white cell health
- Hormone profiling (18 biomarkers for females, 15 for males) covering sex hormones, stress hormones, and thyroid function
- Immune status analysis (11 biomarkers for females, 10 for males) including STI screening
- Metabolic assessment (16 biomarkers) of blood sugar control, lipid metabolism, liver function, and inflammation
- Nutrient status testing (10 biomarkers) of key vitamins and minerals supporting fertility and pregnancy
- Personalized report with clear visualizations and a 30‑minute expert call to create a customized pre‑conception action plan