The startup has developed an equity market information platform that provides real-time visibility and control over the book-building and deal distribution processes. This technology enables investors to efficiently identify and access latent liquidity, enhancing the overall effectiveness of equity capital markets.
Funding
$6.7M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Institutional investors face challenges in sourcing liquidity for publicly listed equities, particularly for illiquid securities, leading to difficulties in executing large orders without impacting market prices. Traditional bookbuilding processes lack transparency and efficiency, hindering effective deal distribution and price formation.
Solution
Appital provides a platform that enables institutional investors to proactively source liquidity and efficiently manage the bookbuilding process for publicly listed equities. The platform offers real-time visibility and control over deal distribution, allowing investors to set preferences and targets to ensure exposure only to relevant liquidity opportunities. Appital integrates with existing Order Management Systems (OMS) and Execution Management Systems (EMS) via FIX and Turquoise, automating end-to-end processes while providing transparency for compliance and regulatory reporting. Appital Insights™ offers pre-trade price discovery functionality, enabling buyside traders to assess market appetite and stimulate liquidity before committing to a bookbuild.
Target Audience
Appital primarily targets institutional investors, including asset managers and buyside firms, seeking to improve liquidity discovery and execution efficiency in equity capital markets.
Features
- Targeted distribution of liquidity opportunities based on investor preferences
- Real-time access to the entire lifecycle of the distribution process
- Integration with existing OMS and EMS systems via FIX and Turquoise
- Secure, fully automated end-to-end processes
- Appital Insights™ for pre-trade price discovery and market appetite assessment
- Appital Intelligence™ to assess market appetite on sensitive orders without revealing trading intentions
- Algorithmic bookbuilding platform (Appital Turquoise BookBuilder™)
- Access to latent liquidity, including in highly illiquid securities (often above 5 days ADV)