AppBroda offers a no‑code supply‑side platform that aggregates multiple premium demand‑side networks for mobile game publishers, automatically optimizing price floors and inventory routing to boost ARPDAU and eCPM. The service also includes hands‑on technical account management and ROI‑positive user acquisition campaigns on Google and Facebook, delivering higher ad revenue and efficient user growth without additional development effort.
Funding
Funding not disclosed
Founders
Product
Problem
Game publishers often rely on a single ad network or manual mediation, which limits fill rates, yields suboptimal eCPM, and requires extensive technical effort to integrate and optimize multiple demand sources.
Solution
AppBroda provides a no‑code supply‑side platform that connects game publishers to several premium demand‑side networks, enabling higher ad revenue without additional development work. The platform automatically applies data‑driven optimizations—such as real‑time price floor adjustments and inventory routing—to improve ARPDAU within weeks. Dedicated technical account managers oversee integration, monitor performance, and fine‑tune settings to ensure consistent results. In parallel, AppBroda runs ROI‑positive user acquisition campaigns on Google and Facebook, scaling installs while maintaining profitability. The combined approach streamlines both monetization and growth for mobile game publishers.
Target Audience
Primary customers are mobile game publishers—both those using AdMob mediation and those with custom mediation setups—seeking to increase ad revenue and acquire users efficiently.
Features
- No‑code SSP integration that aggregates multiple premium DSPs for a single publisher
- Automated, data‑driven ad optimizations (price floor, waterfall management, real‑time bidding)
- Hands‑on technical account management to configure and continuously improve performance
- Integrated ROI‑positive user acquisition campaigns on Google Ads and Facebook Ads
- Dashboard reporting of ARPDAU, eCPM, fill rates, and install metrics
- Support for both AdMob mediation publishers and non‑AdMob mediation setups