Anvara offers a cloud‑based sponsorship marketplace that uses AI to match brands with relevant events and streamlines the entire deal workflow, from offer creation and e‑signatures to payments and asset sharing. The platform also provides real‑time analytics and benchmarking tools to measure reach, engagement, and ROI, enabling marketers, agencies, and rightsholders to manage sponsorships efficiently.
Funding
Funding not disclosed
Founders
Product
Problem
Brands and event rightsholders face fragmented, manual processes when identifying, negotiating, and managing sponsorship deals, leading to missed opportunities and inefficient measurement of campaign impact.
Solution
Anvara provides a cloud‑based sponsorship marketplace that centralizes the entire deal lifecycle. Users can browse a curated inventory of events, use AI‑driven matching to surface the most relevant opportunities, and compare options side‑by‑side. The platform supports end‑to‑end execution—offers, contract signing, payment processing, and creative asset sharing—all within a single interface. Built‑in performance reporting automatically tracks engagement, reach, and ROI, eliminating the need for separate analytics tools. Pricing tiers and white‑glove services allow brands, agencies, and rightsholders to scale their sponsorship strategies from exploratory to enterprise‑level execution.
Target Audience
Primary customers are brand marketing teams, sponsorship agencies, and event rightsholders seeking a streamlined, data‑driven way to source, negotiate, and measure sponsorship partnerships.
Features
- AI‑powered discovery that matches brands to events based on target audience, goals, and budget
- Full deal workflow: offer creation, e‑signature contracts, secure payments, and creative asset exchange
- Real‑time analytics dashboard measuring social listening, earned media value, brand lift, and audience reach
- Benchmarking tools for deal comparison, valuation forecasts, and ROI attribution
- Integrated inbox review for evaluating external sponsorship proposals via email
- Tiered platform access (Free starter, custom Pro, and enterprise White‑Glove) with dedicated support options